Marketing and Contracting

SHCC can help your organization create marketing strategies for new lines of business and secure contracts with new purchasers by:

Pricing and marketing new programs and packages for targeted purchasers
Developing regional and local media strategies and identifying most effective marketing targets through which to reach consumers and referrers
Conducting cost-benefit analyses of projected marketing targets and target clientele
Defining or modifying primary and secondary market areas through analyses of current and projected clientele and referral sources
Securing service contracts from purchasers

Client Examples

Please click here to see examples on CBN and GMHC under Program / Fiscal Development and Start-Up.

Other examples follow here:

Parkside Medical Services Corporation

SHCC provided marketing services to the northeast facilities of Parkside Medical Services Corporation, a national network of psychiatric and chemical dependency treatment facilities in 19 states. SHCC conducted market analyses, developed marketing materials, secured managed care contracts and increased managed care patient flow for 4 facilities in Massachusetts, Connecticut, New York, and New Jersey.

Results:

The 4 facilities were helped to implement and build their managed care line of business as a new source of revenue as well as to expand outpatient time-limited treatment modalities.

TRIS

SHCC consulted to TRIS, a mental health agency in Southern New Jersey, to expand its service focus from day programs for severely and persistently mentally ill adults to short-term outpatient functional and behavioral therapy for community clients.

Results:

Third-party revenues were increased through contracts with national and regional managed care companies, State Medicaid and Medicare and other private insurers.

To ask a question or learn more about our services, please click here to contact us online, call us toll free at 1.888.308.SHCC or click on the service menu to the left.